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  • Lance Davis | Keller Williams | Les Bailey & Associates Blog

    Friday, June 14, 2019   /   by Lance Davis

    The 5 Things that Sell Real Estate

    People ask me all the time what they should do to sell their home for top dollar.  Of course, there are several things that can be done to the home. Upgrades, adding amenities, etc.These things may or may not have a positive impact on the sale of a home, but when I break down the essentials to selling real estate, it generally boils down to five things.  Those five things being location, condition, price, terms, and the Realtor you choose to market your home. As a Seller, you control all of these variables except the location. You can only control the location when you have purchased the property as a buyer.


    ONE - Of these five variables, pricing your home properly will be the most important decision you make. Buyers are educated in the real estate market now more than ever. The internet, alongside access to Multiple Listing Services (“MLS”) arms buyers with more ammunition than all the buyers before us. Every house that is for sale is at the buyers fingertip ...

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